On Dec 29, Adidas, the official partner of 2008 Olympic Games launched ã€Together in 2008, Impossible is Nothing〞activity in Xi’an. A large number of Olympic Games enthusiasts in Xi’an enjoyed the fun of participation in the Olympic Games.

Adidas Brings the Happiness

As a world-renowned sport brand, Adidas entered in the Olympic Games in 1928 for the first time – some athletes wore the special Adidas running shoes on Amsterdam Olympic Games. Adidas became famous in 1936 Berlin Olympic Games, Owens, the American player got 4 gold medal who wore Adidas running shoes. Now, as partner of Beijing Olympic Games, Adidas started early the commercial promotion before 2008 Olympic Games.

Adidas 2008 Olympic Games plan aims to inspire all the Chinese people unite together and support the Chinese athletes to participate in Beijing 2008 Olympic Games. As partner of 2008 Olympic Games, Adidas does all efforts to bring the sports into the ordinary people’s life and share Olympic passion and surprise with them.

A Large Number of Citizens Enthusiastically Participated in This Activity

This activity attracted a large number of citizens to participate in it, and lots of people experienced all of the projects. On the spot, the whole family experienced the Olympic Games-the father played the basketball, the mother run in the running district and the child played the electronic games. The  moment of Adidas and the Olympic Games logo lights burning, and the atmosphere at the scene reached climax. The entire performance highlighted the public participate in the Olympic Games. Adidas believes more and more citizens participate in this activity. Beijing will usher in the next Olympic Games: Together in 2008, Impossible is Nothing.

ã€Together in 2008, Impossible is Nothing.〞is Adidas theme, and Adidas 2008 Olympic plan started from Dec, 2007 to the end of 2008 Olympic Games, which is the largest market activity in China.