According to German reports on December 3, German sports goods manufacturer-Adidas develops very fast in China. Adidas not only takes China as production base, but also explores China sales market. At present, 90% of Adidas sports shoes are being produced in China. There are 4,000 Adidas stores in China, two new stores established everyday, and at least 5,000 stores by 2010. 
Adidas accounts for 35% of market share of China sports goods. China will become global second largest sports goods market only after the United States, and Adidas will also become number one sports goods supplier in China. It is estimated in 2008 Adidas turnover will reach 2,000,000,000 euros in Asia; 3,500,000,000 euros in 2010 and 1,000,000,000 euros from China.