Home » China Outdoor Industry » Karrimor makes proper introduction to China Market
Nov
30

Experienced outdoor sport enthusiasts should certainly have heard of or used products by the famous British mountaineering brand Karrimor.

As a company with more than 60 years of history in the outdoor market, Karrimor has been at the forefront of leading outdoor science and technology, and helped propel wave after wave of the outdoor sports craze. Karrimor has many impressive design milestones in its history, for example, Karrimor designed the first ever rucsac specific to climbing, and also the first company to introduce an adjustable sizing system on the back of a rucsac. Karrimor climbers over the past years have conquered impressive feats before, like Peter Habeler of Austria achieving the first ascent of Mt. Everest without supplementary oxygen, or David Hemplemen-Adams of the UK, was the first man ever to summit the highest peak on all 7 different continents and traveling to both the magnetic and geographic North & South Poles. Whether it be technical innovations or physical acheivements, Karrimor has the experience to offer products that are perfectly suited towards today’s outdoor enthusiast.

  

In the past Karrimor was scarcely available throughout China. This has recently changed, because at the beginning of 2009 Karrimor, along with its new Chinese name "?", made a breath-taking debut into the Chinese outdoor sports market.

Jamost Sporting Goods (Shenzhen) Co., Ltd is currently the company in charge of handling all Karrimor operations in China. Karrimor will be offering a full range of rucsacs, footwear, apparel and accessories to consumers. Karrimor has also been authorized by IBML, the parent company in the UK, to handle product development, manufacturing, marketing and sales in the region to ensure that Karrimor is operating specifically for the needs of Chinese outdoor sports enthusiasts.Jamost has a strong team of employees, most of whom have 25+ years of experience in the China sporting goods market as well as the international market. Jamost is experienced in all segments of the sporting goods industry, and they will use this information to help develop products and run sales promotions that are sure to help the growth of the outdoor sports market in China.

In view of the recent emergence of unauthorized Karrimor sales in China, Jamost is making a big push to eradicate unauthorized sales, and promote their authorized sales channels. Karrimor is a brand with a long tradition of quality and consistency, and Jamost wants to make sure that all consumers are buying the best product possible when it bears the Karrimor name on it.

Please take note that Jamost Sporting Goods (Shenzhen) Co., Ltd. is the only authorized Karrimor agent in China. Jamost has implemented security identification systems on all of their products, as well as a 24-hour telephone hotline for customer service and quality assurance purposes. Jamost is determined to make Karrimor a premium and unique brand in the China market, keep your eye open in the future for Karrimor, as they are sure to establish their European success and history right here in China.

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