American outdoor brand White Sierra released new collection in the Nanjing International Exhibition Center in the afternoon of July 31 during the 3rd Asia Outdoor. White Sierra mainly showed its 8 new 2009 spring and summer designs at the releasing involving outdoor, city outdoor, travel, aquatic sports, fitness and leisure series. All the products are made of purified cotton,flax and bamboo fibre by eco techniques, antibacterial, water transport, ultravioresistant and quick dry. White Sierra products are not only suitable in outdoor life, but also in daily life and travels.

About White Sierra

White Sierra is a company with a 27 year heritage of successfully serving the outdoor and snow sports customer.

Our customer looks for apparel that is durable, accessible and perfectly suited to their adventures in the outdoors.

Our inspiration comes from the San Francisco Bay area where we work, & the sunny beaches, shaded redwoods & snowy peaks of the Sierras, where we play.