As supposed, the most fascinating event at the 3rd Asia Outdoor Trade Fair, shown on 30th, July, will be 2008 THE NORTH FACE Cup Asia Outdoor Trade Fair Climbing Competition, which is sponsored by Chinese Mountaineering Association, and jointly undertaken by Nanjing Sports Bureau, Asia Outdoor Trade Fair and Alpinist magazine. With the largest amount of awards and highest rank of competitors, 2008 THE NORTH FACE Cup Asia Outdoor Trade Fair Climbing Competition is undoubtedly the highlight of the 2008 Asia Outdoor Trade Fair.